Focused products with senior craft, shipped at AI speed.
SaaS MVPs, customer portals, internal tools, AI-assisted applications, dashboards, and product redesigns. Our AI design engineers design and build in code together, so your product ships faster, scoped on evidence from a paid discovery.
Paid product discovery starts at $3,500. Focused software builds typically begin at $25,000.
Focused, high-value products.
AI design engineers do their best work on products with a clear job. This is the shape of what we take on.
SaaS MVPs
A focused first version with auth, billing, and the core workflow — built to validate, not to boil the ocean.
Customer portals
Branded self-service experiences where customers manage accounts, track progress, and access resources.
Internal workflow tools
Operations software that replaces the spreadsheet, the legacy system, or the manual process your team has outgrown.
AI-assisted applications
LLM features embedded where they earn their place — assistants, summarisation, generation — with the guardrails to match.
Data dashboards
Reporting interfaces that turn your data into decisions, designed for the people who actually read them.
Product redesigns
A dated interface rebuilt on a design system, with the flows restructured around how users really work.
Focused automations
Connect the tools you already use and remove the repeated manual steps between them.
Every build starts with paid discovery.
Discovery is real work with real outputs — not a sales call with a number at the end. The fee can be credited toward an approved build where commercially appropriate, and you keep every output either way.
Discovery produces
- Product scope
- User journeys
- Feature priorities
- Technical recommendation
- Delivery roadmap
- Budget and timeline
Builds are quoted after discovery. We do not promise a detailed custom software estimate before the scope exists.
From discovery to production.
Senior judgment at every stage and AI speed in between, so focused products ship sooner and with confidence.
Design and code in the same hands.
Most product problems are handoff problems. Our AI design engineers design and build in code with AI, so the spec survives contact with reality and the product ships faster.
- Designed and built in code by the same AI design engineers, with nothing lost in handoff
- Scoped on evidence from discovery, not on a guess from a sales call
- Built on a design system so the product stays consistent as it grows
- You own the code and the data — no vendor lock-in
- A clear path to ongoing iteration through a Product Partner plan
Oryn is live, running sites for real brands.
Embark designed and developed Oryn, the AI platform for running brand websites. It combines a persistent Brand Mind, conversational website updates, content and asset creation, approval workflows, and managed publishing, and it powers sites for Dealer Reserve, Major Athletics, HER Studios, and PlanBetter.



Publishing to lunafit.com
Client product work
The stack behind the work.
Oryn and our client products are built on this stack. Chosen for longevity, performance, and how easily the next team can pick it up.
Frontend
- React
- Next.js
- TypeScript
- Tailwind CSS
Backend
- Node.js
- Python
- PostgreSQL
- Supabase
- Redis
- Prisma
Infrastructure
- AWS
- Vercel
- Docker
- CI/CD
Integrations
- Stripe
- Auth0
- OpenAI
- Analytics
Products keep evolving. So does the team behind them.
Product Partner reserves product strategy, UX architecture, UI design, design system ownership, and development capacity every month, from the same AI design engineers who built the product.
- Product PartnerFrom $12,000/month. Embedded product leadership with reserved development capacity defined during discovery.
- Oryn and Managed OrynFor the marketing site around the product. Hosted on Oryn, plus scheduled senior review where wanted.
- Scoped iterationsA defined feature or improvement, scoped and quoted on its own when a monthly plan is not the right fit.
Questions we hear most.
Bring the problem. Discovery turns it into a plan.
Discovery from $3,500 · Builds from $25,000. Scope, journeys, priorities, technical recommendation, roadmap, budget, and timeline — before anyone commits to a build.


